DAZZLE BUYERS, SELLERS & PROSPECTIVE CLIENTS WITH SINGLE PROPERTY WEBSITES
Single property websites go a long way in achieving two of the most important goals for any real estate agent, selling existing listings and attracting new listings. It makes you look like a star agent to prospective clients when they see that you care enough to dedicate an entire domain and website to a single home
Practically speaking, there truly are advantages to having a single property website. It is easier to share a listing for social media when you have all of its data stored away in a single location. It is easier for prospective buyers to remember how to find a given home’s information on the internet when they have to remember a simple URL such as 123MainStreet.com versus something like www.youragency.com/1234/7654/whatever/index.php?q=98765 And, if you want to keep the prospective buyer’s attention on a particular home that you are trying to sell them, when they look at the single-property website they will not be distracted by all the links to other homes or information about other products unrelated to the home you're trying to sell them.
Finally, in multiple areas within a single property website you, the agent, can promote yourself and your business and direct visitors to visit your site as well, or maybe invite them to join your subscription email list.